The web does not forget and it is practically impossible to eliminate that which discredits a company, a product or a manager on the rise. Online reputation is crucial and seeking specific services to pre serve it without a mark is always more strategic. Underestimating the problems of being online and not having the big picture of your digital reputation can lead to the risk of being excluded from many different contexts.
Analysing and managing an online reputation is an ever more complex process due to the increasing number of contexts online: the languages, methods of communication and the technologies that produce "reputation". To address an image problem on the web, a complex mix of transversal skills (from communication to information technology, from marketing to behavioural psychology) that are gained exclusively through experience in the field.
It is possible to improve your online record by using the following:
Reputation Analysis & Web Intelligence
- Identification of the problem, or the risk, and the level of seriousness/gravity
- Proposal of specific solutions
- Methodologies and set up of analyses or suitable interventions
- Planning of estimated results
- Analysis of contents
- Personalised interfaces to constantly monitor the results
- Reports - periodic analysis reports
- Strategies of intervention based on the information obtained
The results obtained are concrete and visible immediately.